You Gotta Fight for Your Right…

Carlsberg Brewing in Denmark has allowed employees to drink the fruits of their labors on the job, even while operating heavy equipment. Carlsberg tried to limit consumption to three pint-sized cups per day…and they revolted (strike). Employees argued workplace accidents were “nearly zero” and compromise resulted! Today, Carlsberg Brewery is one of the few breweries allowing drinking on the production floor.


Happy Labor Day!

Credits: Workman Publishing Company, Inc. – Beer of the Day Calendar

Matthew O'Brien

With over 20 years of experience in the digital media world, Matthew has worked for and with Fortune 500 businesses and has built companies from the start-up stage to exit strategy. He recently helped develop a data insight engine to bridge the gap between search, social, and mobile marketing to maximize the visibility, relevancy, and predictive success of online businesses.

Matthew is the founder of MINT Social, an award-winning digital marketing company that accelerates online marketing results to help businesses get found and thrive online. 

Matthew has developed an educational curriculum for Universities on social media for businesses, is a founding board member of the Arizona Innovation Marketing Association (AZIMA), a board member of HeroZona Foundation and on the advisory board (Vinnies) for St. Vincent de Paul - Phoenix.  Matthew is a mentor with ASU Entrepreneurship and Innovation Group, a speaker on social media and digital marketing, and is a subject matter expert with many online portals.

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